After A Word From These Sponsors...

Here are some links on advertising and reasoning.

• The first is about the underlying intellectual dishonesty in even the most honest of ad campaigns.
  
• By the way, if you're into advertising, that entire blog is great. I'm a bit biased, though, since I used to work with the guy who writes it.
• Here's a radio interview with the director of FactCheck.org, a great website devoted to debunking claims in political ads.
• I also used to work with the guy who interviewed FactCheck's director. Yup, I'm a pretty big deal.
• I wish those fact checking websites made a difference. Actually, I just wish they didn't hurt their own cause. Silly humans and your naturally biased minds!
  

Now for some news stuff.

• Here's the dirty secret on how news is made.
  
• Lots of people worry about conservative or liberal news media bias. But there are several interesting biases that are much less talked about. Here's a discussion of the bias toward anything that's dangerous or newsworthy.
  
• Here's an interview with a scientist who claims that similar biases exist in scienctific research journals.
  
• What's so important about news, anyway? Here's an interesting argument against caring so much about current events.

Finally, here's a recent Saturday Night Live skit on the distortions of political ads:

Homework #3

Homework #3 is due at the beginning of class on Friday, May 1st. Your assignment is to choose an ad (on TV or from a magazine or wherever) and evaluate it from a logic & reasoning perspective.

• First, briefly explain the ad. If you don't want to summarize it yourself, you can attach it if it's from a newspaper or magazine, or transcribe it if it's a commercial on TV.
  
• Then, explain the argument that the ad offers to sell its product.
• Finally, list and explain the mistakes in reasoning that the ad commits.